Digital Product Discovery & Prototyping That De-Risks Your Build
At Whetstonez, We don’t just make mockups—we validate demand and prevent costly mistakes before writing code
🚀 Key Problem We Solve:
65% of product features are never used. Our discovery process identifies the 20% that drive 80% of value, saving $250k+ in wasted development
the process
How Our Discovery Process Works
Data-Backed Validation
✅ Example: Killed a $140k feature after fake door testing showed 0% interest
✅ How? Landing page smoke tests + Hotjar session replays
Prototypes That Feel Real
✅ Example: Secured $750k pre-seed with clickable prototype (no backend)
✅ Secret: AI-powered Figma ↔ React bridge
Investor-Grade Insights
✅ TAM/SAM/SOM modeling
✅ Competitor teardown reports
✅ Technical feasibility scoring
Sprints
Our 4-Week Discovery Sprint
Problem Space
Week 1
- Stakeholder interviews
- Pain point prioritization
Solution Exploration
Week 2
- Concept sketching
- Technical spikes
Validation
Week 3
- Fake door experiments
- Wizard-of-Oz prototypes
Roadmap
Week 4
- KPI framework
- Go/no-go recommendation
Method
- Demand Testing
- User Research
- Technical Audit
Tools We Use
- Fake doors, Pitch
- Sprig, UserInterviews.com
- StackShare, CodeClimate
Output
- Conversion heatmaps
- Jobs-To-Be-Done maps
- Feasibility scorecard
Discovery Toolkit
Validation Instruments
trust in us
Why Founders & Enterprises Trust Us
✅ Ex-IDEO Designers – Human-centered rigor
✅ Technical Founders – No fluffy recommendations
✅ Money-Back Guarantee – Or we refund 50%
✅ YC/Techstars Proven – 29 funded startups
Trust Badges
Recognizing Excellence, Celebrating Achievement.
